Multi-level marketing (MLM) is definitely the way
to go for people aspiring to have more than just
enough to get by on. Most of the world�s leading
economic forecasters say that by the turn of the
century, 75% of the world�s consumer business will
be conducted via MLM.
Learn all you can about this method of selling � how it works, why it works, and then get started with a MLM program that can accumulate a fortune for you.
TWO BASIC FALLACIES of MLM are
(1) The
number of people each individual participant can
easily enlist into the program. After you�ve talked
to all your relatives, your neighbors, co-workers and
friends, what next? And,
(2) you�re not going to
make the really big money in MLM from motivating
people you�ve already brought into the program,
BUT by selling *BUSINESS START-UP KITS*.
In other words, sell the program to as many people
as possible, and let the opportunity start-up kit
instruct the new person on what to do. You can lead
a horse to water, but you can�t make it drink�.
The only logical way to go and most profitable � to
reach as many people as possible for the least
amount of money and effort on your part � is via the
MAIL.
You can send out 50,000 sales letters and multi-level
program brochures in one month, and theoretically
make $50,000 from an expenditure of $10,000 or
less � a return of $5 for every dollar invested, which
isn�t bad�
Here�s our recommendation:
1. Write a short, one-page report outlining the
basic Success Secrets of Multi-Level Marketing. (To
purchase sales reports rather than write your own,
INFODISK offers the most effective money-making
reports.) Tag-
line the report with an invitation for readers to send for
complete details on multi-level how-to.
2. Once you have the report, advertise. Write an ad
like: FREE REPORT! Money-Making Secrets of Multi-
Level Marketers. SASE to your name and address.
3. Place this ad in a national publication carrying
lots of mail order advertisements � The National
Enquirer, Money Making Opportunities, Entrepreneur,
Income Opportunities, etc. Contract to run your ad over
three issues giving it maximum exposure. This should
result in an overwhelming number of responses.
4. In reply to each SASE you receive, take your
one-page report and your MLM brochure, stuff the
envelopes and mail them.
If your ad runs in the National Enquirer, you could
expect to get 1,000 or more responses each time it
runs. So far, your cost is for the ad � printing the
one-page report � and your MLM brochures. From
these 1,000 free reports you send out, you should be
able to convert about 300 into new members into the
multi-level program you�re promoting.
Thus, for an initial cost of $30 for the ad - $100 for
the MLM brochures, and the time it takes you to
stuff the envelopes � 300 buyers at $10 each will
give you a gross of $3,000�.that�s how you
build your MLM into a fortune, using mail order selling
techniques.
5. So, you�ve spent $150 and made about $3,000 in
a period of about three months. To perpetuate this
income, build it into twice that amount coming in every
month. Take the income from the first ad, and increase
your advertising.
If your first $150 brought in $3,000 from exposure
in just one publications, $2,000 will bring you
$50,000 from exposure in 10 different publications.
Continue multiplying your advertising exposure, and
keep pouring the income back into the business in
order to allow your business to reach its full
potential.
For sure, obtain a 3rd class bulk rate mailing permit
for your mailings. Start by sending out 250 pieces
per week, gradually increase your volume, and
you�ll be in business!!
So the secrets of getting rich in mail order have to
do with presenting a free offer most people will find
hard to pass up. You make your money from
whatever you send out in reply to the people taking
you up on the free offer.
Finally, ALWAYS bear in mind how your mailing
package looks to the person receiving it. Professionally
printed envelopes with your return address, sales letters
should be written to impress the recipient and no
misspelled words or smudges. Display eye appeal on your
offers; and make sure your multi-level brochure is High-
Quality!!
Although multiple colored printing does tend to
pull better than just black and white, you can do very well
starting with just black and white materials so long as the
image you project is PROFESSIONAL. Photo-copying won�t do.