Home Business Center Newsletter April
2003
> Answers to Subscriber Questions
- Technology Driving Forces for 2003
- Unique Tool Lowers Advertising Costs
- How to Jump-Start Your Marketing Now
- Where to Find Your Customers
- How to Open an Internet SuperStore
- B2B Marketing: Direct Mail 1 – 2 – 3
- 5 Quick Tips to Create an Effective Website
- How to Start a Gourmet Food Business
- MORE Funds for Your Home Business
- 10 Steps to Becoming an Interior Decorator
> Business of the Month & Business Tool of the Month
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Technology Driving Forces for 2003
Outsourcing will be big. Online shopping is growing 10 times as fast as offline retail. People with
problem-solving skills will be in high-demand.
Find out what else lies ahead for 2003 and how it can affect your business. Read more
Unique Tool Shows You
How to Lower Your Advertising Costs
One day you wake up with the idea your site lacks something
really important.
Traffic.
There are thousands of strategies to get people to your site, like banner ads, sponsorships, paid search
engine placement, etc.
The last is the most effective technique in terms of qualified and targeted visitors.
And honestly, you can get the same number of qualified visitors through search engines at a fraction of the
cost that you would pay with traditional advertising.
Web CEO is a software suite I found as the first result for "site promotion software" on Google and
Yahoo.
In a nutshell, it is a software suite for site promotion, live traffic analysis, and site maintenance. There
are altogether eight tools that make your Web life easier:
- Search engine optimizer
- Submitter
- Keyword analyst
- Ranking checker
- Traffic reporter
- HTML editor
- Link checker
- FTP uploader
- And a ton more…
Basically, this tells you (1) what your visitors are doing (2) where they are coming from and (3) how to get
MORE of them in a few simple steps.
Try WebCEO out FREE today. click
here
One hint, while using the free trial version, don’t forget to check their search engine optimizer (this tool
gets you to top-10 rankings), traffic reporter (they call it Hit Lens, and it literally x-rays your visitors),
and link checker.
Expect the unexpected!
How to Jump Start Your
Small Business Marketing Now
'Several economic indicators suggest a recovery is around the corner. Others point to slow growth ahead.
Your competitors are most likely cutting back on their marketing efforts now, making it easier than ever for
you to go after their business.
The sooner you set you sights on growing your business - the better. Here are 4 small business marketing
initiatives you can do now to jump start your business."
- Lisa Maini, President myMarketingManager
Read more
Where to Find Your Customers
So, you have a product to sell. Obviously, the next step is to find customers.
This article takes a different approach to finding your customers: it focuses on the ‘where’ instead of the
‘how’.
Once you establish who your niche market is, simply put yourself where they are, and your business can grow
quickly using a few easy techniques.
Read more
How to Open an Internet SuperStore
- And Make Money
Review: I love this concept: it's so simple, yet very professional. How often do you have the chance to run
a high-profit superstore from home without having to stock lots of expensive inventory?
Even without a business background, you can be recognized working with prestigious brand- name products and
gain world-wide attention! This one's a winner.
Read more
B2B Marketing: Direct Mail 1 – 2 – 3
If you are trying to sell a product or service to businesses, you’ll want to check out Zapdata. They can
help you find the companies you want to contact, including key contact names, so that you can easily get your
foot in the door.
Also learn how to develop your print creative in a snap, how to save over 50% in printing costs and how to
get your mailings done without waiting in line at the post office.
Read more
5 Quick Tips for Creating an Effective Website
Besides offering a superior product and having top- notch customer service, you can help increase your
customer purchase rate simply through your website layout.
There are 5 key factors that will help your customers feel more at ease on your website, encouraging them to
buy from you and return again.
Read more
How to Start a Gourmet Food Business
Knowing how to cook will not guarantee you success in a food service business. You must know how to
successfully operate a company.
Here are some simple
guidelines for getting started
If you have a gourmet specialty food item that you are trying to market, take a look at "From Kitchen to
Market". It’s an excellent business guide that includes detailed strategies on how to get your product "out
there".
Read more
MORE Funds for Your Home Business...
Search over 3,600 sources of capital with Capital Search’s convenient search tool. Their sources of Capital
include:
- Commercial Business Loan Lenders
- Equipment Finance and Leasing Firms
- Government Business Loan Providers
- Commercial Real Estate Lenders
- Investment Banking and Brokerage Firms
- Venture Capital Investment Firms
Read more
10 Steps to Becoming an Interior Decorator You don’t need special
education or experience to succeed as an interior decorator. On the other hand, don’t think that you already
know everything.
Take advice from an expert. Here are 10
excellent tips
If you want to learn more about working with your potential customers on interior design projects, check out
the business guide below.
It covers the psychology of the customer, preparing for consultations, pricing jobs and customer service (in
addition to the basics of the business).
Read more
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