How Start a Tea Room or Tea Shop Business 1-2-3
Tea room business owners can create a relaxed, peaceful or zen environment in which to
work. This type of business also gives you the opportunity to mingle with some very well-educated,
You have lots of design options with tea shops - traditional Victorian or English tea room, Asian-inspired
tea room, sophisticated tea bar or lounge, specialty tea cafe, etc.
Tea drinkers love to explore new flavors as well as surroundings - so your tea room environment and service
presentation are just as important as the tea you serve.
Tea Business Checklist:
1. Find a profitable location for your tea shop or tea room. Ideally, you
want a high-traffic location that is convenient for your customers. Having a competing tea room or coffee
shop nearby can actually be an asset, since the existing establishment is already bringing qualified
clientele to the area.
A commercial real estate broker can help locate shop vacancies and calculate affordable rents. You can also
use a free service called Office Finder to see available storefronts
and retail space. See also: tea/coffee shop floor
2. Get a business license. Check with your local
government office to find out which licenses, zoning and signage permits you
need for your tea room. Some offices have application forms you can download from their websites.
In general, shops that prepare and/or serve food need to get a general business license and obtain
a food handler certification.
3. Register your shop
name with the county clerk, or you can incorporate your
4. Put together a business plan. You can find downloadable business plan
templates online, which make business plan writing easy. Also, viewing a sample tea business plan can be helpful in writing your own.
5. Set up a business bank account with your local
6. Arrange a meeting with an accountant to discuss tax strategies and ways
to maximize your business tax deductions. You can get referrals from other
business owners you know or sometimes your banker. See also: Business
7. Meet with an insurance agent to discuss insurance you may need for your
tea shop. You can also get free quotes online for business insurance here.
8. Stock up on inventory and supplies for your tea room. Tea Supplies & Equipment | Tea Menu Templates | Business Forms
9. Save money on a business phone.
There are several low-cost services that give you multiple extentions, music-on-hold and professional
greeeting for customers. Be ready to impress when people call you. You can also get an inexpensive
800 # to attach to your existing phone line.
10. Design a company logo and order business cards. Once you have your logo designed, you can use it on all
marketing materials, signs, advertisements and your website. Business cards can also get you more
business by doubling as tea loyalty discount cards (buy 9, get one free for example)
11. Get a website. Save money by creating your own
website with simple online design programs, or outsource the job to an affordable website designer. Whether you sell tea products online - or you use a website
to display cafe menus or business hours, it is a valuable, low-cost marketing resource that can help you get
Learn how to open your own tea shop with help from Famous Tea Room Business Owners and Sommeliers
Pettigrew, Mark Ukra, Cynthia Gold, Maria Uspenski and others. Not only have they run successful tea room
businesses, they have experience training others.
- Step-by-Step Instructions on How to
Get Started: Create a tea room business plan in a snap, know the most profitable location for
your shop and get effective systems for running your daily business, including budgets &
bookkeeping with awesome samples and checklists
- Resources to Contact and How to Start with Minimal Cost: find financing, how to hire
employees, get discounted equipment
- How to Get Customers ad Turn a Profit Quickly: through low-cost publicity tactics, effective
customer relations and a website that promotes your products and services internationally
Tea Room Business Start-Up
Marketing Your Tea Business
Getting the Word Out
When you first open your tea shop, you want to let people know you
exist. Submit a press release to your local news
sources about a grand opening event where people can sample new teas for free, win
tea-related gifts or other interesting things.
Is your tea shop situated in an area that receives significant foot traffic or
drive-by traffic? Then it's a good idea to use inexpensive signs to get people in your shop. You
can get creative signs that move like flags, A-frame menu boards that show specials, window decals that
class-up your establishment, and lots more. All without spending a fortune. See how.
Reaching Out to Local Businesses
Put together "Tea Gift Baskets" and deliver them to
local offices (the type that hold company meetings). You can establish goodwill with nearby businesses, let
them try out your products and of course let them know where you are. Add an extra incentive for them to visit
you by including a few coupons. Make sure to
include an expiration date.
To get more ideas for marketing your tea business, visit this page.