How to Start a Pet Care,
Pet Grooming, or Pet Supply Business
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Pet Business Start-Up Guides How to Save Money on Supplies for Your Pet Business Find Customers Fast Without Spending Lots of Cash "This is a popular field! People are needed to help with pets in a variety of areas." Pet Bakery | Pet Sitting Business | Pet Photography | Pet Grooming Service Step 1: Pet Business Start-up Guides 5 Hot Pet Businesses You Can Start Americans love to pamper their pets. It’s estimated that we spent nearly $36 billion on our cats, dogs, birds, fish, horses and other pets last year alone! And that number is expected to grow, continuing the decade-long trend of increased spending on pets. This means if you love pets, there are plenty of opportunities for you to turn your passion into a profitable and rewarding business. This guide gives you practical, real-world advice, tips and insider secrets for starting five of the most in-demand pet-product and pet-care services, including pet sitting/dog walking, dog training, pet grooming, pet-food/treat sales and upscale pet products. Get step-by-step instruction on every aspect of setting up and maintaining a thriving business including: Getting funding Finding suppliers and products & equipping your business Attracting, and keeping, customers & pricing competitively Taking your business online Keeping records, and much more You’ll also hear from industry experts, as well as fellow entrepreneurs who’ve built successful operations and are eager to share what they've learned in the process. Click here to find out more >> 5 Hot Pet Businesses You Can Start 100% Guaranteed Startup costs are fairly low. You can operate most of these businesses out of your home -- two can even be strictly internet-based to really keep expenses low. And all of them can be launched and run profitably without employees. If you’re fascinated by all things furred, feathered and finned, this is the guide for you. Order yours today. More Pet Business Start-Ups: Pet Sitting Business Pet sitting can earn you a good full-time income that allows you to either work at home or offer a mobile service. Discover how to acquire a business license, plan marketing strategies, keep records and make service calls. Forms are included for client file cards, service agreements, and more. See details >> Start Your Own Pet Sitting Business Similar Businesses >> Pet Walking or Dog Walking Service Helpful tool >> Top Dog Training Manual Dog Kennel Business | Doggy Day Care Business Find out how to successfully start and operate a profitable dog kennel from home. >> Choose retail products & kennel services you can offer, construction and design plans and financing Licenses, regulations and permits you'll need, and important information on supplies, equipment and wholesalers How much to charge, plus accounting, budgeting and bookkeeping help How to develop a marketing plan, advertising budget and bring in new customers See details >> Start Your Own Dog Kennel Make Money Selling Pet Products Whether you have a pet product idea for pet food, toys, accessories, etc... There's a huge growing market of loving pet owners who are willing to pay for items that make their pets happier. Discover how to bring your pet-related product to market and turn a profit. >> Find out about financing, licensing and product development Manufacturing and distribution Where, how and when to sell your product How to run your company smoothly and grow your business See details >> Sell Your Own Pet Products NEW! How to Start a Pet Bakery Business Learn how to turn a shoestring budget into a 6-figure income with a pet bakery business, step by step. Advice for Your Pet Business... Pet Business Licenses Small Business Financing Pet Business Logos for $95 $25 Credit to Advertise on Yahoo Free 7-Step Marketing Guide! Business Forms & Contracts 800 Phone Numbers Find Local Customers, Made Easy Merchant Account Accept Credit Cards Sell Pet Items Online Pet-Related Business Plans: If you want to know how to organize and plan your business, using a professional business plan "template" is the easiest way to get started. What you'll get >> The keys to your business success Easy start-up summary, competitive advantage and sales literature guidelines Help with you target market needs, trends & growth Easy marketing, pricing and sales strategy & forecast outlines Financial & organizational plan templates Recommended Download >> Dog Boarding Business Plan Recommended Download >> Dog Day Care Business Plan Recommended Download >> Dog Grooming Business Plan Recommended Download >> Dog Training Business Plan Recommended Download >> Dog Walking Business Plan How to Make Money with Your Pet Care Information Online: Costa Dedes has come up with a simple way of generating products in just about any niche. He can show you step-by-step exactly how to promote your pet information products and make $1,000’s doing it! What will you find out? How to build profitable pet websites – the easy way How to create and/or find products on the cheap How to accept payments online - make money without ever leaving your house! How to automate sales & support so you don’t need to hire anyone How to drive traffic to your site, get your pet site to “sell” for you and make $1,000’s Visit Costa's site today >> How to Make Money Online with Pet eBooks Step 2: How to Save Money on Supplies for Your Pet Business Search for Wholesale Browse By Topic: • Cleaning Supplies • Credit Card Machines • Closeouts • Furniture • General Merchandise • Pet Food • Pet Products • Pet Supplies • Pet Toys • Wholesale PetRewards™ Platinum Plus® Visa® Credit Card Save your business money! 0% Intro APR Credit Card + Earn points toward vet services and pet food discounts AND get rewards points for every dollar you spend. Recommended for pet owners. Apply here >> PetRewards Visa Step 3: Find Customers Fast Without Spending Lots of Cash How to Attract New Customers and Get them to Buy More No matter what pet products or services you sell, there are certain marketing techniques that will not only find you new customers, but will entice them to buy more products from you and buy more often. Respected Small Business Marketing Expert David Frey shows you how to implement these strategies without a whole lot of effort. Find out how >> The Ultimate Small Business Marketing Resource Business Cards that Make Advertising Easy Give them to people in your neighborhood, network with people you know, leave them with stores, offices and other places that busy professionals tend to hang out. With over 300 professional business card designs and easy-to-use templates, creation is a snap, and printing is done for you. Click here now >> Free Business Cards for Your Pet Business Creating a Welcome Packet for Your Pet Care Business Clients When you’re marketing your business you put a great deal of time and thought into the preparation of your materials. You analyze every word and picture to make sure you not only portray the service you provide, but that you entice potential clients to take action! Once you get the call from a new client, the next piece of information they receive from you is crucial in solidifying your relationship. Whether you use a generic contract or have one that you tailor to each individual client is up to you – however, you need to remember that the materials you use to ‘seal the deal’ reflect the quality of your business and set the tone for the type of relationship you will have will your clients. Because I’m a not just a business owner, I’m a pet-service provider – caring for the most precious possession my client has – I want all my paperwork to not only portray my professionalism, but the fact that my business is run by a ‘real person.’ I recently reviewed the professional relationships I’ve had with business coaches, fitness instructors and personal chefs, and realized that they all had something in common – a Welcome Packet – not a contract. It also occurred to me that I immediately liked working with these professionals because I felt at ease – almost like we were working ‘on a handshake’ instead of in a tight corporate structure. Don’t get me wrong – I knew that these welcome packets included all the same ‘fine print’ you’d find in a contract – it just felt better. This realization led me to the creation of my own Welcome Packet for pet-care clients. A Welcome Packet can be an essential tool in your pet-care business’ success and can set the tone for the human touch to all your client interactions. Here are some tips for creating and using a Welcome Packet for YOUR pet-care business. 1. Start with a welcome letter that is easy to personalize. Include the client’s and the client’s pet’s name in the opening paragraph. Feel free to include anything specific you gleaned from your pre-qualifying discussion. Ex. “Dear Susan, It was a delight to talk to you today about Fifi’s puppy training regime. I certainly remember the early days with my pup and the stress I felt trying to get home each day at lunch to let her out. Fifi’s needs are really clear and I’m so glad we’ll be working together to make them happen.” The welcome letter should also tell the client briefly what information follows in the document. (Ground rules, rate information, client profile and pet profile and anything else you will send with this initial letter) The letter should include a brief list of what the client should expect and have prepared for their in-person registration meeting. (Keys, payments, completed packet) End your letter with a personal touch by thanking them for contacting you and letting them know you look forward to meeting them and taking care of their pet’s needs. If you have set a date and time for your registration meeting, you should include that here too. Article continued Below.. Dog Training Secrets If you want to get your business started quickly and easily and eliminate as many mistakes as possible, I highly recommend learning from an expert in your field - someone who has successfully accomplished what you want to achieve. If you are a do-it-yourselfer (like most entrepreneurs), you can easily accomplish this with a few inexpensive guide books - learn the essentials, and you can apply them to your business right away. Learn how to get your dog to listen to you anywhere you go >> Dog Training Secrets Article continued from above: 2. The next document in your packet is your “Policies and Procedures” – which I refer to as “Ground Rules.” This is a fairly extensive document which I begin with a statement that it’s important to our relationship that they READ and UNDERSTAND all the terms included before we start doing business together. Items that I include are: Fee Payments and Deposits Business Hours Holiday Policy and Fees Weekend Fees Cancellations Confidentiality Visit Hours Access to home by others Additional Fees (delivery, transportation) Emergency/Last Minute service Registration Fee Keys Free-roaming pets Pet-proofing certain areas of the home Safe Access (shovel walks, clear entry) Request for their comments and testimonials Referral partner statement 3. The third item or document in the Welcome Packet includes a Service Agreement. The service agreement includes the start date of service, reiterates the rate and states that the service can be renewed without any additional paperwork. It also states that we will complete the specific work as requested. In essence, this is the working contract for our services. 4. The additional documents in the Welcome Packet include Pet Profile Form Client Profile Form Vet Release Form Locksmith Release form Pet Guardianship Form All of these different ‘documents’ are combined in one file that is sent, via e-mail, to new clients. We also attach a copy of our testimonials, a referral list and a tip sheet for working with your pet-sitter with each Welcome Packet. The Welcome Packet itself is fairly lengthy document and you should verify with your clients that they have DSL or cable internet access in order to receive the document. In rare cases where they do not have the ability to receive this type of attachment, the packet is printed and presented to the client during the registration meeting. Our clients continue to tell us how much they enjoy working with us – and that they knew from our first ‘official’ interaction that we would have a good fit – because while they could tell we knew the ‘business’ side of pet-care, it was clear that we understood the ‘human’ side too! About The Author Peggie Arvidson-Dailey, the owner of Peggie’s Pet Services, LLC and the founder of the Pet-Care Business Success System™ and The Pet Care Business Success University helps pet-care business owners throughout the US, Canada, UK and Australia find and book the best clients, make more money and still have MORE time for their lives! For more information on the Pet-Care Business Success University and to subscribe to “The Pet-Care Business Success Shortcuts E-zine” visit www.peggiespets.com/wst_page9.html. The monthly e-zine includes tips and information on the best ways to run a successful pet-care business and is the only FREE e-zine and information source exclusively for pet-care business owners. peggie@peggiespets.com