How to Start an Elderly Care Business 1-2-3

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Starting a Business Caring for the Elderly:

You don't have to have special qualifications to open a home care service. Many families simply want someone to run errands, offer basic home care, handle insurance coverage management, provide driving services or check in on a family member on a regular basis.

You can do the work yourself, or you can hire and manage a staff. Partnering with other qualified professionals can enable you to offer more services to clients and grow your business and profits - while not having specialized training yourself.

Growth in the Senior Care Industry:

Healthcare is the fastest growing industry right now. Entrepreneurs who want to start a profitable business which is also rewarding and provides high value to customers are turning to home-based health care. For people on a limited budget or who have no medical training, home care services is an ideal business to start.

Home Health Care Business Plan:

Start by putting together a business plan (see sample home care business plan) and deciding which services your company will offer. Will you hire a staff, partner with other professionals or work independently?

Putting Together Business and Marketing Materials:

Next, you need to develop a professional business image. Create marketing materials including a brochure, business cards and website where prospects can find out more about your company and services. Include as much information as you can on your experience or references.

Establish your fee structure and have contracts and other legal documents prepared for meeting with potential clients. Get a business phone line and network with people you know and local organizations like your city's senior center, churches and other places where you are more likely to find your target market. Take advantage of yellow page advertising both online and offline.

Get step-by-step instructions from someone with experience in running a senior care business. You will save yourself lots of time because you will avoid most of the common start-up mistakes - and you'll be able to attract clients much more quickly.

How to Start a Home-Based Senior Care Business

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Learn from geriatric care expert James L. Ferry how to set up and run a profitable home care services business right from your house - even if you have no formal training. He gives you business expense worksheets and a tax deduction chart to make business start-up even easier.

James shows you how to create your business by developing a trusted network of caregivers and service providers. You will also find out how to set your fees and how to market with families (sample marketing plan and business brochure checklist are both included).

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Start a Home-Based Senior Care Business

 

Home Care Supplies & Equipment

The Medical Supply Depot
Assisted living and care facilities can get daily living aids, bathroom safety equipment, products for incontinence, diabetic supplies, walking aids, mobility scooters, skin care aids, wheelchairs, wound care supplies and more from this online source.

See Also: Certificate Programs in Geriatric Care Management

Getting Clients for Your Elderly Care Business

Get Your Business Listed at InsideElderCare.com
You can get an affordable semi-exclusive listing at Inside Elder Care, which is a website dedicated to helping families find senior care facilities and services. You can also advertise your elderly care services on Care4Hire

Get Client Referrals from the National Homecare Network
The National Homecare Network is an online network of quality home care providers. People looking for home care services visit this site, qualified providers listed at the site then can receive these qualified leads. You must submit an application to be listed on the site, but there is not charge to join or receive leads.

Get Publicity and Leads for Your Senior Care Business
Senior Care Marketer specializes in marketing services for companies that provide products and services to the aging population, including housing and home care services.

Start-up tips, resources and instructions on Starting a Home Care Business