How to Drive Traffic to Your eBay Store

How to Drive Traffic to Your eBay Store 1-2-3

By Stuart Lisonbee

As I discuss in the article "Driving eBay Traffic to Your Webstore," eBay has several policies in place to discourage sellers from selling any of the products they're selling on eBay at off-eBay webstores. In that article, I offer two strategies for working around the policies to drive eBay traffic to your webstore. In this article, I reveal a third trick: encouraging eBay users to sign up for an email-distributed newsletter.

eBay Stores owners have access to a newsletter tool provided by eBay, but the eBay newsletter tool will do you little good, because you're not allowed to advertise your webstore (other than your eBay Store) in the eBay newsletter. This means that you'll need to use some other newsletter management company such as Constant Contact.

Writing an Effective Newsletter

When composing the content of your newsletter, lean toward the soft-sell approach. In addition to including a few subtle ads for featured products and services, strive to offer more to your customers than... Read more >> Drive Traffic Using a Newsletter

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The popular ebook "How to Start an Internet Business" by CEO Chris Malta, FREE

Weekly Newsletter, revealing hot new wholesale products and more, FREE

40-minute online instructional video for selling online - the right way, FREE

Insider secrets from the Ebay Radio Show, Entrepreneur Magazine eBiz Radio Show and Expert Blog, FREE

Scam Watch, which shows you how to avoid bad wholesale suppliers, FREE

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